Why Do You Need Internet Marketing Training To Grow Your Small Business or Home Business?
Do you know that the majority of people will not think of getting Internet marketing training? They are used to getting stuck in the rat race without much time or financial freedom. Of the remaining small portion, most have taken too many years to finally escape the rat race.
Have you tried many ways to escape the rat race but still ended up in the same place? Have you postponed your retirement again and again because your plan did not work as expected?
One reason is that you are only paid by the hour, the day, the month or per transaction but you are billed 24/7 by the utility company, phone company and cable company just to name a few. Your velocity of making money through traditional type of business is too slow. It can not match the speed of expenses and inflation. Another reason is that you have not got trained from people who have successfully escaped the rat race and learned their ways.
The definition of insanity is “doing the same thing over and over but expect a different result”. If you do not change your old way of thinking and apply the philosophy of quantum leap, you will likely get stuck in the same place for a long long time.
It’s time for you to apply positive changes in life so that you can move faster and closer to your goals. The emergence of the Internet has dramatically changed traditional ways of doing business. A person who follows the trend, study to understand how business is conducted in the new millennium and quickly adopts the changes will create massive wealth.
It doesn’t matter you are in your 20s or 70s. It is unwise to claim ignorance with anything to do with the Internet marketing training. The Internet will not go away only you may get left behind. The exciting news is that you have a chance to catch up no matter where your start point is. Because the Internet is open to every one who wants to jump in the driver’s seat. This is the fastest train you can take to escape the rat race. It is 24/7 from anywhere to anywhere. It can be highly-profitable and automatic.
If you intend to escape the rat race by generating 24/7 income, if you desire to expand your business both online and offline, you’ve got to go through internet marketing training. If you have not yet started your home based business, I urge you to take your Internet marketing training right away so you can save time and move faster.
Many of you may feel like a headless chicken not knowing how to grow your business online or start your home based business. You are bombarded by emails from different sources and overloaded with information. You are confused and don’t know whom to follow. The good news is now you have the choice to get trained and learn from the experts so you can stand on the shoulder of the giants and move faster to reach the full potential of your life.
Before I go any further, I would like to give you some snapshots of Internet Marketing Training fundamentals.
Internet Marketing Training Fundamentals and Useful Internet Marketing Training Tools to Market Your Small Business or Home Based Business
What is domain name? It is a string of words used to identify computer addresses on the Internet. Commonly points to the top level of a World Wide Web site on a host machine. In layman’s words, it is the name of a website. For example, www.OliverGu.com
You first choose a keyword phrase that is related to your business or interest to be your domain name. Then find out whether this domain name is available on Godaddy.com or Namecheap.com. Both companies provide domain name search and registration service. Godaddy.com is the biggest domain name register in the world. It is recommend to register your domain name for 3 to 5 years. Use coupon code “cjc795dom” to get 30% off .com domain order or domain name renewal with Godaddy.com.
2. Internet Marketing Training: Choose a domain hosting company
A hosting company provides space on its server to host your website. Hostgator is the best one among all the hosting companies on the market for its low cost, reliable service with guaranteed 99.9% uptime and high customer satisfaction. It is highly recommended by many internet marketing business training experts.
Hostgator has different packages to suit different business needs. I strongly recommend you to use Baby Plan which is $7.95/month. This plan offersunlimited domains, unlimited disk space and unlimited bandwidth. It means that you can host ALL your websites in just one single web hosting account without paying an extra penny! It gives you huge room to grow your online business. You can install a content management system such as Word Press and Joomla easily on Hostgator. Hostgator provides FREE 24/7 customer service support. Whenever you need help, there is always someone there to answer your call.
If your domain name registrar is different from your web hosting company, you need to point your domain name to the domain name server. Need help? Follow my step by step instructions on How to point domain name to domain name server.
3. Internet Marketing Training: Set up WordPress on Hostgator
WordPress is a content management system (CMS). It is the most popular blog software in use today. You can have your WordPress blog with your own domain on Hostgator. It only takes a minute or two to set it up. If you don’t have a website, start to build one using WordPress. WordPress is very user-friendly and you don’t need any programming experience.
4. Internet Marketing Training: Keyword search
Keyword search is to find and analyse the words and phrases that people will search when looking for something. It helps you determine which keywords to use on your website for better traffic and ranking. Among the keyword analysis tools on the market, Market Samurai is highly recommended for its low cost and comprehensive information provided on keywords and competitive websites. It is a tool you need to use daily. Learn more about Keyword search and keyword tool.
5. Internet Marketing Training: SEO Training
SEO stands for Search Engine Optimization. It can be defined as the activity of optimizing Web pages or whole sites in order to make them more search engine friendly, thus getting higher positions in search results and more traffic. If you want to build your home based internet business in the right way, you need to accumulate your knowledge about SEO starting today. Click here for 10 SEO Tips.
6. Internet Marketing Training: Build your list using AutoResponder
Once you have a steady traffic to your site, you need to build your list. Because Money is in the LIST. AutoResponder is a piece of software that collects the data of your target market. You can do email marketing (e.g. follow-up emails and broadcast) easily with it. Find out more about autoresponder service providers.
7. Internet Marketing Training: Social Media Internet Marketing Training
Social media internet business marketing uses social networks (such as Facebook, Twitter, MySpace, etc), online communities, blogs, wikis or any other online collaborative media to promote your website, products and services.
8. Internet Marketing Training: Copywriting Training
Copywriting is one of the most important elements in internet business marketing. It is the use of words to grab your reader’s attention in order to promote a person, business, opinion or idea. Everyone who is serious about online marketing should be a good copywriter the sooner the better.
9. Internet Marketing Training: Google PageRank and Backlinks
Google PageRank (PR) is Google’s method of calculating a web page’s relevance and importance through the quality of sites linking to it. A high PageRank website usually attracts more traffic, appears at the top of the search results and thus has higher advertisement value. There are millions of websites on the Internet, however only the ones with a higher PageRank generate cashflow. A brand new website’s PageRank is 0. A website with PageRank 3 or 4 has the potential to create a decent amount of income from multiple sources (e.g. Google AdSense, different affiliate programs, etc). It can worth from several thousand dollars to over ten thousand dollars if you sell it on www.godady.com. Therefore, make it your on-going effort to improve the PageRank of your website.
The PageRank of a website or a page depends on the number of incoming links (also called backlinks) to it. Backlink is a link from other website back to your site. A page that is linked to by many pages with high PageRank receives a high rank itself. There are many ways to build backlinks. Since Google does not treat all backlinks equal, you need to know what kind of backlinks Google likes. Google likes backlinks from high PageRank creditable websites. For example, .edu and .gov websites. A Google PageRank 0 .edu backlink from a .edu domain name with Google PageRank 4 or 5 may be worth more than 20 ordinary backlinks.
With a general picture about Internet marketing training in your mind, are you ready to learn how to build a successful online home based business in months? I am sure your answer is “yes”. Learn more about our popular Best Affordable Toronto Internet Marketing Training seminar sponsored by Victoria International College of Business and Technology and Golden Vision Training Group. You will be introduced to the most successful Internet strategies/techniques that are working NOW and working the BEST online. By the way you do not have to be technical to know Internet business sales and marketing. Success Internet Marketers are from different walks of life and many do not have any technical background. If they can do it, you can too!
Take the next step . . .
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Oliver Gu, MBA/MS
Internet Marketing Training
Investor, Entrepreneur, Writer, and Speaker