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Archive for the ‘Personal Growth’ Category


4 Ways Small Business Websites Can Drive More Sales | website

You don’t have the resources to invest in a web designer or consultant, so how do you go about optimizing your website on your own? Try the following tips.

1. Keep Content Fresh

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Every Small Business Needs a Website

Reasons You Need a Website for Your Small Business

- The Yellow Pages and other printed directories are dying

- Traditional advertising vehicles are disappearing

- Searching is faster and easier on the Internet

- Prospects love customer reviews and product ratings

- A web presence is cost effective, especially a blog

- If you can’t be found, you appear to be out of business

- Online sales are increasing year after year

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Six Tips for Getting A Paperless Home Office

For many people, saving physical documents provides a sense of psychological security. It can be comforting to have tangible proof that you actually own what you think you own or paid what you thought you paid.

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The Home Office Deduction and My Small Business

Here are some of the things I learned about the home office deduction while looking into whether it applied to my small business.

First and most importantly, the main requirement for deducting home office expenses is that the office is exclusively and regularly used as your principal place of business or as a location where you meet with customers or patients. The area you use doesn’t have to be a room or a space that is separated by a partition or some other barrier, but it can’t be used for any other purpose but your business.

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Small Business Professor: Reach customers through social media, website

Don’t neglect your website. You may have put it up a few years ago or even a few months ago, but take a fresh look. In today’s market, your website is often the first place a prospective customer goes to check out your business. Make sure the copy is written well and grammatically correct and that the graphics are attractive and inviting (pink and lime green are out). Most important, make sure the content is changed often and presents interesting information to your customer.

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