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Archive for the ‘Business News Market News’ Category


Good News for Moms Who Need a Job -- Power Mom’s 5 Steps for Stay-at-Home Business Success Shares Solution

“The Power Mom’s 5 Steps for Stay-at-Home Business Success” series offers new guide, “Are you Ready for 21st Century Success?” written by Kim Power Stilson. The guide is as an introduction to solutions for those who need a 21st Century way to work successfully from home.

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10 Small Business Website Gimmicks That Don't Work

To Serve Your Visitors, Use this Checklist of Ten Things to Avoid

The following things tend to turn most people off. Many will leave without trying to see if you have the information they are looking for:
- Video they must watch before they can get to your first page of information
- Flashing backgrounds – these can be really irritating to people trying to read
- Cluttered or messy look – people want information fast; they want it convenient; a cluttered or unorganized site is too much work.
- Lots of little flashing things – they become an irritation and distraction when they keep hitting your peripheral vision

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4 Ways Small Business Websites Can Drive More Sales | website

You don’t have the resources to invest in a web designer or consultant, so how do you go about optimizing your website on your own? Try the following tips.

1. Keep Content Fresh

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Every Small Business Needs a Website

Reasons You Need a Website for Your Small Business

- The Yellow Pages and other printed directories are dying

- Traditional advertising vehicles are disappearing

- Searching is faster and easier on the Internet

- Prospects love customer reviews and product ratings

- A web presence is cost effective, especially a blog

- If you can’t be found, you appear to be out of business

- Online sales are increasing year after year

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Small Business Professor: Reach customers through social media, website

Don’t neglect your website. You may have put it up a few years ago or even a few months ago, but take a fresh look. In today’s market, your website is often the first place a prospective customer goes to check out your business. Make sure the copy is written well and grammatically correct and that the graphics are attractive and inviting (pink and lime green are out). Most important, make sure the content is changed often and presents interesting information to your customer.

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